

The Monash Chamber Orchestra Chronicle Part 2 - The Strategy and What I had Learnt from the Project
Branding is a tool, not a bland term of what needs to be done.


The Monash Chamber Orchestra Chronicle Part 1- Navigating through the Jungles of Projects
Some problems are too big to be solve. I brought along the idea of cultivating unity onto my next idea, and so on, until I settle on the cur


Sell A Story, Not Ad: Fitbit and Adidas
Research has shown that people do not believe in advertising, plus, there is a rise of popularity in mini film due to growth explosion of...


For Designer: Reflecting Other Professions - My thoughts as a Freelancer Designer
Before I got into design profession, I took customer service for granted. Every time when I enter a shop to get a product, I would expect...


LCC Open Day Walkthrough: Conceptual Design in a Glance
Interior of London College of Communication LCC, which stands for London College of Communication is one of the art school under UAL,...


Emirates Airline's Survey and Rating Systems
If I were forced to choose one option, I would either choose the very happy happy face or just the happy face. Oh no, why not the...


Updates on Final Project and thoughts on Fashion Club's marketing.
Presentation day is approaching and everyone is getting fired up to complete their tasks and assignments. These few days are super...


How to Start Your (My) Online Marketing Business: Afterthoughts Part.2
If you haven't read the Part 1, here you go. What is dat face?! In this post, I'll be discussing the way the speaker presents the...